Marketing leader Jonathan Adashek shares how IBM is communicating its AI tools to both (...)
Jonathan Adashek, the SVP of marketing and communications at IBM, discusses refining the brand and upskilling employees with Watsonx challenges.
Site référencé: Business Insider
Advertising, AI, video, special-projects, marketing, cmo-insider, cannes-lions-2025, cannes-videos-2025, cmos, leadership, ibm, ai
Business Insider
Michelle Obama says good parenting involves knowing that your kids are 'not your friends'
27/06/2025
Redwood Materials diverts its huge battery hoard toward the AI energy boom
27/06/2025
I run a souvenir stall in Venice. The real chaos is coming from protesters, not Jeff Bezos' wedding.
27/06/2025
Another bank joins the lineup, telling employees it's time to get back to the office
27/06/2025
I help busy people organize their digital clutter. Here are 5 features you should start using on your phone and laptop immediately.
27/06/2025
Nike plans 'surgical' price increases as it expects $1 billion hit from tariffs
27/06/2025
